But still trails behind Mother's Day spending.
What makes it higher this year is the topic.
Well, one possible answer has come from BIG Research that conducted the survey. Spending on Dad has taken a backseat for the past few years, but many families "are planning to make up for lost time this Father's Day" says NRF President Matthew Shay.
On average, wives and kids will spend $106.49 for dads compared to last year's $94.32 (that is $12.17 more than last year).
Another possible reason is based on the U.S retail sales trends and demographics. As many of us know, US retail sales rise for 10th month in a row. If we apply that as rule of thumb, dads will get better pampering this month from their families.
In a broader sense, economic analysts say that US spending is back on track and rapidly catches up where it slided down in 2007.
In my opinion, whether or not the trending is going up this month, the more important is that we give due recognition to millions of dads. There's no other time it makes more sense to celebrate the "man who makes it all better than Father's Day."
You may like these:
No comments:
Post a Comment
Everyone is free to comment. Currently, comments are not moderated from this blog. However, Google SPAM and customized filtering are active for this blog. Be civil and polite when responding or placing your own.